J.A. Ackley

ICYMI: Two New Outlets to Find J.A.’s Work

J.A. Ackley plans to contribute to two new outlets—OneDirt.com and Performance Racing Industry (PRI) Magazine.

At OneDirt.com, Ackley returned to the medium where he first started nearly two decades ago. There he will once again cover the dirt racing scene, where he has become well known for his ability to dig deeper than the surface of the day’s hot topics. In addition, Ackley will occasionally contribute to other sites of the Power Automedia network as well.

At PRI, Ackley combines his business and journalism backgrounds to contribute to the title dubbed “The Voice of the Racing Marketplace.” His work will be featured in the monthly magazine that’s read by thousands of racing insiders.

Dirt Late Model Dilemma—Part I of II

The top two dirt late model touring series—the Lucas Oil Late Model Dirt Series and the World of Outlaws Morton Buildings Late Model Series—continue to consistently pack grandstands and fill the pits with full fields wherever they go. This is great news. It proves that if you put on tight, action-packed show; with colorful, personable, and accessible racers; and successfully promote it to your target audience (i.e. beyond Facebook), it will be a success. However, where does dirt late model racing go from here?

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